What
We created a suite of social content and ideated various campaign-driven activations for midwest pork brand, Farmland.

Why
By bringing recipe content, hosting inspiration, valuable giveaways, and meaningful experiences to our audience, we increased brand value and social engagement.

How
Our creative team worked with a local celebrity chef and former restuarant owner to create Farmland recipes and collaborated with production studio, Neon Ghost, to shoot content on a monthly basis. Videos were edited in house. Partnerships with midwest-based influencers and brands, celebrity tours, and food media outlets provided additional shareable media.